Healthy Materials Company

Your home should
heal you.
Not harm you.

We source and distribute materials free from harmful crude-oil-based inputs — for healthier homes and healthier lives.

Scroll to explore

Website

Coming
Soon

Launching 2026

90%

of our lives spent indoors — making materials the most sustained exposure we face

5×

more polluted — indoor air vs outdoor, largely from building materials

50%

global sperm count decline over 50 years, linked to petrochemical exposure

75%

of adults have detectable phthalate metabolites — from floors, paints & fixtures

The Case for Change

Why crudeFree Exists

The wrong materials have been infiltrating our lives for decades.

The conventional material economy runs on crude oil. From air to water, home to office, fabric to food — petrochemicals and their derivatives infiltrate our spaces, our bodies, and our future.

Volatile organic compounds (VOCs) off-gas from paints, adhesives, and composite boards. Phthalates leach from vinyl floors, PVC windows, and plastic fixtures — continuously, invisibly, into the air your family breathes every single day.

The materials industry has optimised for cost. Nobody priced in human health. crudeFree exists to make that logic obsolete — by making healthy, circular materials accessible to everyone building or designing a space.

VOCs

Linked to chronic bronchitis, liver damage, neurological harm & cancer. Building materials account for ~40% of indoor VOC sources.

Phthalates

Linked to PCOS, endometriosis, early puberty, infertility & childhood cancer. Found in amniotic fluid — exposure begins before birth.

3 Generations

The health impact of toxic material exposure during pregnancy can extend to your grandchildren. What you build today shapes who hasn't been born yet.

What We Do

From brief to build — we guide every material decision.

Material Discovery & Guidance

We understand your technical, aesthetic, and financial needs and suggest the right healthy materials for your project — tailored to what you're building and who will live inside it.

Design Team Support

Your designers stay focused on design. We handle the material search, supplier connections, and procurement process — making sourcing healthier materials fast and friction-free.

Supplier Network Access

We maintain a curated network of verified manufacturers and suppliers of healthy, circular materials. You get direct access to the right sources — vetted for health credentials and integrity.

Your Own Material Library

We help you build a personal or studio material library — a living, growing reference of healthy materials that stays with you and compounds in value across every future project.

Certification-Aligned Specification

Targeting a green or wellness certification? We understand the material requirements and recommend products that satisfy certification criteria — without the research burden on your team.

End-to-End: Design to Procurement

We partner with you across the entire material journey — from early design conversations through final procurement — so healthy choices don't get value-engineered out under deadline pressure.

How We Operate

Not a brand position. The bare minimum.

Sustainability is not our USP — it's the bare minimum.

We don't celebrate sustainability as a differentiator. It is the floor every business should be built on. We do not take people or planet for granted.

Ethics is not a badge — it's the baseline.

We practice fairness and honesty with clients, suppliers, and our team as the basic condition of operating — not as something to market or perform.

III

Fair trade shouldn't be a label — it should be the default.

The current industry rewards cutting corners at the expense of workers and communities. We reject that model. Fair trade is our standard — and the standard we believe the industry should be held to.

Partnerships

List Your
Materials

Are you driving circularity with your materials? If you are manufacturing or innovating planet-worthy materials, let us find the markets for you.

Begin Listing Connect with Us

Manufacturers

Making bio-based, natural, or recycled materials? List with us and reach architects, designers, and conscious homeowners actively seeking healthy alternatives.

Innovators

Developing the next generation of circular materials? We connect breakthrough material innovators with early-adopter projects that value health and performance.

Reach Us